Give It The Typographic Treatment

I love this idea from Cardon Copy. Taking hand made flyers/posters found on the street, attached to lamposts, etc, and giving them the proper typographic and design treatment. In his own words:

"Cardon Copy takes the vernacular of self-distributed fliers and tear-offs we have all seen in our neighbourhoods. It involves hijacking these unconsidered fliers and redesignings them, over powering their message with a new visual language. I then replace the original with the redesign in it's authentic environment."

This is the result; a hand scribbled sign for a lost cat is turned into an effective, eye-catching piece of design:

Before

After

There are loads of great examples on his website, but these are a few of my favourites:

Apartment for rent

Maths tutor available

No parking, Sunday February 15th, 8am-11am

2 comments:

ERAB said...

Thats such a great idea! I love it... Maybe there is something here that the SODS could do. I see endless crappy flyers stapled around Uni. We could start a campaign following on from these guys! haha...

skd said...

I agree this is such a great idea, shows that anything can be made into sometime interesting if the right amount of imagination and though has gone into it! It's cool to see something taken apart and re-created

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